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Guangzhou  LUXE Showcases is a display showcase manufacturer & supplier with 20+ years of experience that provides one-stop customized service.

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Making Jewelry Stores Feel Amazing and Sell More

What the Client Wanted: Fancy But Friendly

A big-name jewelry brand came to us and said: “We want our stores to feel super luxurious, but not stuffy. Make ‘em warm, artsy, and like a place people actually want to hang out in—while still showing off our jewelry as super special.” They were over “generic luxury shops” and wanted a space that felt high-end and inviting.
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How Luxeshowcase Delivered: Design That Pops (in the Right Way)

We didn’t just build display cases—we built a whole vibe where jewelry shines, and the store itself feels like part of the brand’s cool factor. Here’s how we did it:
1. Materials That Mix “Fancy” and “Cozy”
To avoid that “too posh to relax” vibe, we mixed:


  • Warm wood (feels homey, not stiff).
  • Marble with natural swirls (super classy, like the gems themselves).
  • Shiny metals and glass (for that modern, high-end look).
  • Example: The double-decker round display (Image 1) uses wood pillars + mirrored base + clear glass—so jewelry pops, but the space still feels welcoming.
2. Art and Plants: More Than Just Decor
Jewelry is art—so the store should feel artsy too. We added:


  • Custom art on walls (abstract blue pieces, watch-themed art) that matches the brand’s style—turning walls into a “gallery” customers want to explore.
  • Flowers and branches (Image 3 has dried branches, Image 1 has fresh blooms) to soften hard lines—no more “stuffy luxury store” vibes.
3. Lights and Layout: Guide People to Shop (and Stay)
Lighting and store layout shape how people shop:


  • LED lights inside cases spotlight every diamond/gem—making them glow like red-carpet stars.
  • Flowing zones (central “star” displays, cozy private viewing nooks) let customers naturally wander in and stay to browse slowly.

The Result: Customers Love It (and Buy More)

The brand was thrilled:


  • People now hang out in the store like it’s an art gallery—they don’t just “shop and run.”
  • The “luxury + coziness” mix was exactly what they wanted—no other company nailed that before.
  • Big-ticket sales rose because customers could instantly tell the jewelry was special, thanks to how we displayed it.


At Luxeshowcase, we don’t just make display cases—we make stores that make people go “Wow, I need that piece.” Want your jewelry to stand out? Let’s chat.
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Get in touch with us
Ready to work with us?
sales@luxeshowcases.com
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Our over 100 professional employees have decades of combined experience in the desiqn and manufacturing of custom showcase display furniture. They have been servicing prestigious international brands for year sike P&G,LOREAL, SK-II, GUCCI,DIOR,OMEGA,MAYBELLINE, OLAY, WRIGLEY, PEPSI, DURACELL.etc.
Contact with us
Contact person: Ms. Kala
Tel: +86 136 4275 7043 
Company:Guangzhou Yuanmufeng Display Co.. Ltd. 
Factony Address: No. 8, Xianghe St, Shizhu, Huadu Guangzhou, China
 
Marketing Department Address:  No. 21, Lexiang Street, Donghuan Street, Panyu District, Guangzhou, China
                        
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