Custom Oriental Elegance Jewelry Display Cabinets for Wanchai Premium Mall Flagship Store in Hong Kong

Project (Completion): April 15, 2024

Project Start:  June 20, 2024

Size (M²): 100 M²

1. Match the store’s warm beige + light gold primary color scheme to avoid visual disconnect with the space;
2. Cover multi-scenario display needs: curved island cabinets (core collection zone), wall-mounted cabinets (category zone), and freestanding cabinets (haute couture jewelry zone);
3. Equip jewelry-friendly details: anti-glare ultra-clear glass, UV-free soft lighting, and scratch-resistant lining.

1. Demand Alignment & Design (April 15 – May 10)

• Customized 3D models for 3 types of display cabinets; adjusted the curvature of island cabinets twice to fit the store’s circular core layout;
• Provided material samples (light gold metal frames + matte warm-beige cabinets), which passed the brand’s dual aesthetic and texture verification.

2. Production & Quality Control (May 11 – June 12)

• Adopted scratch-resistant anti-glare glass (99.3% light transmittance) to eliminate reflective interference on gem surfaces;
• Completed 2 rounds of UV-free lighting tests (3000K soft light strips) to avoid damage to precious metal coatings and gem materials.

3. On-Site Installation & Adjustment (June 15 – June 19)

• Fine-tuned the spacing of wall-mounted cabinets to visually align with the store’s artistic mural layout;
• Tested the opening/closing damping of freestanding cabinets to suit the gentle handling needs of haute couture jewelry.

Project Outcomes

1. The display cabinets integrated seamlessly with the store’s Oriental Elegance style, highlighting gem luster and details precisely; customer dwell time in the display area increased by 35%;
2. The inquiry rate for haute couture jewelry rose by 28%, and the store’s monthly average customer unit price for high-end collections increased by 22%;