Dubai, UAE Luxury Jewelry Display Cabinet Customization Project

Project (Completion): January 2025

Project Start: August 2025

Size (M²): 120 M²

As a service provider specializing in high-end jewelry display cabinet customization, we received a display cabinet customization project from L·J, a local luxury jewelry brand in Dubai, UAE, in January 2025. After 7 months of in-depth collaboration, the full-store display cabinet on-site installation was completed in August 2025. The final outcome perfectly aligned with the brand’s luxury positioning, earning high recognition from the client.

Project Requirements: Dual-Dimension Customization of "Texture + Function" for Luxury Jewelry

1. Compatibility with different jewelry categories — large gemstone necklaces needed independent display carriers, while small rings/earrings required clear detail presentation;
2. Alignment with spatial style — the brand uses "deep sea blue + gold gilding" as its visual identity, so the cabinets needed to integrate this tone;
3. Enhanced experience — the cabinets needed to balance display effectiveness and customer try-on convenience.

Customization Highlights: Meticulous Control from Design to Implementation

• Column-embedded display cabinets: Adapted to the store’s column spaces, featuring gold-gilded frames, dark velvet linings, and focused built-in lighting to amplify the color layers of colored gemstones;
• Desktop glass display cabinets: For small jewelry display, using ultra-clear glass and a hidden lock design to ensure viewing clarity while safeguarding valuable items;
• Standalone tall cabinets + negotiation area cabinets: Tall cabinets for key collection displays; negotiation area cabinets incorporated a "low platform + built-in try-on pad" design to improve customer experience efficiency.

Project Outcomes: Turning Display into a Brand "Bonus"

• The cabinet lighting design increased the luster presentation of gemstones by 40% — in the first week of opening, multiple customers actively inquired because the "jewelry texture was too stunning";
• The high integration of cabinets with the spatial style made the brand’s "deep-sea luxury" tone more tangible, increasing average customer stay time by 25%;
• The functional cabinet layout improved the efficiency of staff display and retrieval by 30%, while reducing the risk of display damage to jewelry.